I haven’t used Zecco for a long time, especially after they introduced the new pricing structure , which requires $25,000 account minimum or 25 trades every month in order to get 10 commission free trades per month, early this year. All my recent trades were done with Scottrade, using free trades I neared from the broker. I have no idea how the pricing change at Zecco has affected its customers (I heard quite some investors threatened to leave once the new policy is in place, which was in effect last month) , but it seems that Zecco has taken some steps to attract new customers with a few new products it introduced recently.
The first one is Zecco Forex Trading. Since I know nothing about forex trading (expect some say it’s one of the quickest way to loose money), there’s no way for me to tell whether it’s a good product or not. Some highlights of the new Zecco Forex include:
Easy-to-use, practice version of the Zecco Forex trading platform
$500 minimum deposit for mini accounts and $2,500 for standard accounts
50:1 leverage for major currencies and 20:1 for minor or exotic currencies in both standard and mini accounts
$50,000 in virtual funds – trade risk-free
Real-time quotes in 37 currency pairs
24-hour news headlines
Daily and weekly Forex research
24/6 support by phone (Toll Free: 866-567-0295, International: +1 626-529-7078) and live chat
I’d like to learn how to trade forex. But until I become confident in currency trading, I am not going to touch it.
Another service is Zecco Alert, which I think is more useful to investors. I signed up with Zecco Alert and I have been getting daily updates delivered to my email on the market (most active stocks, bullish & bearish ideas, and analyst calls) as well as on individual stocks (mostly price changes).
If you prefer, you can also choose to receive alerts via Twitter (follow me on Twitter @SunFinancial) instead of email.
While these changes are nice, I’d rather like to see Zecco focus more on its core business: online discount brokerage, because that’s what it is known. There are a lot of areas it can do, such as customer service and the usability of its website, two areas that people mostly complain about, to give its customers a better experience. A new forex trading platform won’t do much to improve its image I am afraid.
This article was originally written or modified on . If you enjoyed reading this post, please consider subscribing to my full RSS feed. Or you can also choose to have free daily updates delivered right to your inbox.
EverBank Money Market Account 1.25%: Open an EverBank Money Market Account with a minimum balance of $1,500 and earn 1.25% bonus rate for the first six months. The first year APY is 1.01% for account balance up to $50,000. Find out more about this offer.